Portfolio

Selected Work

A selected collection of naming, identity, and brand experience projects, presented through a precise visual language that respects the character of every brand.

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Naming, Identity & Customer Experience2025

Umandi

An integrated brand experience spanning naming, identity design, customer experience, and opening-event planning.

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Visual Identity2026

Wave

A visual identity inspired by movement and fluidity, supported by a connected color, pattern, and application system.

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Naming & Full Branding2026

Ba Bon

Naming and full brand identity for a specialty coffee shop that brings heritage and contemporary craft together.

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Visual Identity & Packaging2026

Al Wasma

A visual identity and packaging system designed to unify the product’s presence and support consistent commercial use.

Leadership

Fatimah Alansari

Founder & CEO Shamia

8+Years of experience across Saudi Arabia & the UAE

Fatimah Alansari leads Shamia with experience spanning strategy development, content, community management, events, and activations. She holds a Bachelor of Science in Marketing from Effat University and approaches every engagement by understanding the brand deeply and turning its vision into a clear experience built for growth.

Brand StrategyCustomer ExperienceActivations & Events

Selected Experience

Brands Previously Worked On

Across her professional career, Fatimah Alansari has contributed to projects for a range of brands and organizations, either directly or as part of teams and agencies she previously worked with.